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Going past just plain product placement into just plain stupid

By • Nov 17th, 2005 • Category: Pop Culture, the Ranter

Can you say “Just plain selling out”? I knew you could….

“Viewers of the Nov. 14 episode of NBC’s supernatural drama Medium may have noticed blatant references to the upcoming Sony Pictures movie Memoirs of a Geisha, which figured prominently in the episode’s storyline. It’s no coincidence: Sony partnered with NBC and the show’s producers to work the movie into the episode as part of a deal negotiated during the summer’s upfront advertising buy, part of the movie studio’s overall media plan with NBC, according to The Hollywood Reporter. “

I really don’t mind the common product placement we’re starting to see in TV and Film. If it keeps ticket prices lower and production quality higher, I’m all for it. But this is just too blatant. To risk the integrity of the fictional universe they’ve created for Medium kind of pushes the envelope a little, doesn’t it?

[Sci Fi Wire -- The News Service of the Sci Fi Channel]

is a Catholic technology geek living in Tennessee. He blogs at Wild Tangents and is the host of the Catholic Vocations Podcast.
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